Vertical Video Script: The Fresh Roast Difference
| Timecode | Visual | Spoken | On-screen text |
|---|---|---|---|
| 0:00-0:03 | Close-up of glossy, freshly roasted coffee beans falling into a cooling tray. | Most grocery store coffee has been sitting on a shelf for months. | Grocery store coffee = stale? |
| 0:03-0:06 | Split screen. Left: dusty old coffee bag. Right: Kettle & Crow bag with a fresh roast date stamped on it. | At Kettle & Crow, we roast your beans right before we ship them. | Roasted to order. |
| 0:06-0:09 | Hot water pouring over grounds in a Chemex, showing a large coffee bloom. | That means you get the big bloom and the real flavor notes. | Look at that bloom. |
| 0:09-0:12 | Person taking a sip of black coffee, nodding in approval. | You choose whole bean or ground, and we deliver every two or four weeks. | Delivered every 2 or 4 weeks. |
| 0:12-0:15 | Phone screen showing the Kettle & Crow website subscription page, pointing toward the profile picture. | Hit the link in our bio to start your subscription for [price]. | Link in bio to start. |
Stop drinking stale coffee. We roast to order and ship straight to your door. Link in bio to build your subscription. #CoffeeRoaster #FreshCoffee #CoffeeTok #KettleAndCrow